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Ruth Tan

In Touch

A Monthly Curated Newsletter

From kaya toast in bed to kayaking at Sentosa — this Father's Day, we celebrate every Singapore dad who shows up, every single day.

The New Singapore Dad: Warmer, More Present, and Rewriting the Rules

A generation of Singaporean fathers is choosing guidance over discipline, hugs over silence, and presence over paycheques. Rice Media speaks to local dads on why they're doing things very differently from their own fathers.

 
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What It Really Takes to Be a Dad in Singapore Today

Focus on the Family Singapore spoke to nine local dads aged 37 to 61 — and what they shared about balancing work, family, and their own emotions paints an honest and inspiring picture of modern Singaporean fatherhood.

 
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How to be a great father | Warren Patten, Jr. | TEDxOrange Mound

 
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I seek to reach out to people who believe in safeguarding the interests of their loved ones. Let me know if I can be of help to someone you know or care about. We can make a difference to lives when it matters most. Cheers.
 
Ruth Tan
 
 
 
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Testimonials and Referral Notes

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Catherine Lim. Key Accounts Manager

I have known Ruth for years, from a colleague to a dear friend. During her 5-year tenure in the MNC we worked together, she had changed several bosses and almost every time that happened, she would be given a different portfolio to handle. Each time she saw it as an opportunity to grow instead of dwelling in self-pity how challenging the role was or how established she had been in the current role. When I knew she became a Financial Consultant and asked if she could review my plans, she agreed immediately. She is someone I trust and she has my best interest at heart. Since then, she has been constantly updating me on plans or investments that might interest me. Ruth is quick to respond and will always give sound advice on financial related issues. Call Ruth now. You won't regret.

Erik Lane

I am very lucky to have come across a consultant like Ruth. She has been very professional, reliable and has proven to be very trustworthy in our dealings. She also happens to possess a fantastic sense of humor (which of course, I appreciate tremendously). But in all seriousness, Ruth is very dependable and always has my back, despite the hour of the day. She has proven this on more than just one occasion. I would recommend Ruth highly as I do not know of a more professional consultant amongst those that work with my peers.

Evon Lim

Ruth IS a superwoman!! Dedicated to her job, wants to help people, and always giving her best to BBGen. It's tough as a working mum and to be balanced (in all aspects is even harder.) I knew her as the yogi and barre instructor from 4-5 years back. I love her choice of music and her effort in ensuring her students are having fun. She is a go-getter.

Mei Ying & Terence

We met Ruth to review the multitude of insurance policies that we already had. Having bought them some time ago, we were unsure of our existing coverage and wanted to know if they were adequate and how we could make plans for our growing family. Ruth explains our policies in a way that was so easy to understand and recommended us policies that catered to our specific needs. She has also been really approachable and prompt in responding to any questions - important qualities anyone would want in an financial consultant! We have nothing but compliments for her and would highly recommend her to friends and family!

Lisa

Ruth has been my consultant for years now. Although I met her by chance, I am happy for that! I feel that she genuinely cares about and wants to make a real connection with her client. She would listen to my concerns before trying to provide a solution. She is patient in explaining and finding middle ground between minimising my future risk and ensuring my comfort and confidence on the plan. I also appreciate that she gives her client enough space and time to think and consider about the financial plan throughout the process. Thanks Ruth!

Crystalbel Foo. Public Service Officer

Ruth has an excellent work ethic and always goes the extra mile for her clients — I had spent close to a year looking for a Financial Consultant who could address my concerns before I met Ruth! Would definitely recommend her to everyone looking for a Financial Consultant (and friend) whom you can plan your life milestones with.